Simon is a globally recognized sales leadership and executive coach with over 1,500 coaching hours and 20+ years of corporate experience across Southeast Asia. As Founder & CEO of Minds & Senses Coaching Academy, he empowers business leaders, sales managers, and professionals to achieve consistent results through growth mindset development, B2B value-based selling, Salesforce capability building, and leadership coaching. His expertise spans strategy planning, team engagement, and capability development, helping clients navigate change, build high-performing sales cultures, and master skills beyond conventional learning. Formerly Sales Training Manager at Unilever Foodsolutions Southeast Asia, Simon designed and led regional sales capability programs and transformative initiatives. He has worked across consumer goods, finance, and healthcare industries, delivering practical, hands-on solutions for Heads of Sales, Sales Managers, Trainers, and Sales Professionals. Recognized as Best Executive Coaching Provider at HR Vendors Awards 2019, he combines human-centric coaching with measurable business impact.